Top Writing Macro Influencers on Instagram in Nepal

(Ranked by Followers)

subinbhattarai

Subin Bhattarai

Author of four novels--Summer Love, Saya, Monsoon, Priya Sufi--and a collection of stories, Kathaki Paatra

Followers

58K

Engagement

3.65%

Uploads

2054

Frequently Asked Questions: Writing Creators with the Highest Instagram Followers in Nepal

Common Questions About Writing Instagram Creators with the Most Followers in Nepal

Subin Bhattarai is the No.1 Writing Instagram Creator by Followers in Nepal.

Subin Bhattarai being Nepal's highest Writing creator has 58K followers on Instagram.

Engagement rate of the most followed Writing instagram influencer in Nepal is 4 percent.

Top 10 Writing Instagram Creators with the Highest Number of followers in Nepal Include: Subin Bhattarai, , , , , , , , , and .

Market Overview

Description	The Instagram influencer market for the writing industry in Nepal is in its nascent stage but shows promising potential. Writers and literary enthusiasts use Instagram to share their work, engage with readers, and collaborate with brands related to books, stationery, and educational services.
Market Size	The market size for influencer marketing in Nepal is relatively small but growing, with more writers and literary influencers emerging on Instagram.
Growth Trend	Moderate
Target Audience	Book lovers Students Aspiring writers Educators
Popular Categories	Poetry Fiction Non-fiction Book reviews Writing tips Literary quotes

Influencer Demographics

Age Groups

Primary Age Group	18-34 years

Gender Distribution

Female	55
Male	45

Gender Distribution

Influencer Types

Nano Influencers

Follower Count	1,000 - 10,000
Engagement Rate	8-12%
Typical Content	Personal writing pieces, interactive stories, book recommendations

Micro Influencers

Follower Count	10,000 - 50,000
Engagement Rate	6-8%
Typical Content	Writing tutorials, poetry slams, literary discussions, collaborations with local bookstores

Macro Influencers

Follower Count	50,000 - 100,000
Engagement Rate	4-6%
Typical Content	Published works, workshops, interviews with authors, promotional content for books

Brand Collaborations

Types Of Brands	Book publishers Bookstores Stationery brands Educational services Online learning platforms
Common Collaboration Methods	Sponsored posts Book reviews Giveaways Brand ambassadorships Affiliate marketing

Challenges

Market Saturation	Low to moderate competition among influencers in the writing niche
Authenticity	Maintaining authenticity and a personal touch in writing content
Content Creation	Consistently creating engaging and high-quality literary content
Monetization	Limited monetization opportunities compared to other niches

Opportunities

Growth Projection	Steady growth expected as more writers and literary enthusiasts join Instagram.
Emerging Trends	Interactive storytelling using Instagram Stories and Reels. Collaborations with international literary figures and brands. Increased focus on promoting local Nepali literature and authors.

Key Trends

Visual Storytelling	Combining writing with visually appealing images and videos.
Authentic Engagement	Building a genuine connection with the audience through interactive content.
Diverse Content	Mixing different types of content such as poetry, prose, and book discussions.

Regulations And Guidelines

Disclosure Requirements	Influencers should clearly disclose when their content is sponsored or contains affiliate links.
Content Guidelines	Adherence to Instagram's community guidelines, which prohibit inappropriate content and plagiarism.
Intellectual Property	Respecting copyright laws and giving credit to original authors when sharing their work.

Pricing Models

Per Post

Description

Influencers are paid a fixed amount for each sponsored post or story.

Average Rate

Nano	NPR 1,000 - NPR 5,000 per post
Micro	NPR 5,000 - NPR 15,000 per post
Macro	NPR 15,000 - NPR 30,000 per post

Cost Per Engagement

Description	Brands pay influencers based on the number of engagements (likes, comments, shares) a post receives.
Average Cpe	NPR 1 - NPR 5 per engagement

Affiliate Marketing

Description	Influencers earn a commission based on the sales generated through their referral links or discount codes.
Commission Rate	5% - 20% of the sale price

Monetization Strategies

Brand Partnerships	Collaborations with brands for sponsored posts, book promotions, and endorsements.
Affiliate Marketing	Earning commissions through affiliate links for books and literary products.
Content Creation Services	Providing writing services, content strategy, and literary consulting.
Digital Products	Selling e-books, writing guides, and literary workshops.
Online Courses	Offering courses on creative writing, poetry, and literary criticism.

Popular Instagram Influencer With Instagram Id

Name	Sulochana Manandhar
Instagram Id	@sulochana_manandhar

Name	Sushma Joshi
Instagram Id	@sushma_joshi

Name	Manjushree Thapa
Instagram Id	@manjushree_thapa

Name	Samrat Upadhyay
Instagram Id	@samrat_upadhyay

Name	Subin Bhattarai
Instagram Id	@subin_bhattarai

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Last check date: 2025-04-21 Time Zone: Asia/Kolkata