Top Conservation Micro Influencers on Instagram in New Zealand

(Ranked by Followers)

Find the Top Instagram Micro Influencers in Conservation from New Zealand, ranked by followers. The leading names include Auckland Zoo, Live Ocean, West Coast Wildlife Centre, Recreational Society NZ, NZ Dotterel Bird Of The Year, and many more. View the complete ranking of the top IG creators in Conservation from New Zealand with the highest follower.

Auckland Zoo

Auckland Zoo

Auckland Zoo is a not-for-profit organisation focused on conserving wildlife and wild places. Tag us in your #ZooSnaps and follow Zoo News here -
Followers

47K

Engagement

1.70%

Uploads

2818

Live Ocean

Live Ocean

A marine conservation foundation with a big ambition. To leave a healthy ocean for the next gen. Are you in?
Followers

7K

Engagement

2.45%

Uploads

294

West Coast Wildlife Centre

West Coast Wildlife Centre

We are privately owned and partnered with the Department of Conservation to undertake 'Operation Nest Egg' for Rowi and Haast Tokoeka kiwi
Followers

3K

Engagement

8.40%

Uploads

409

Recreational Society NZ

Recreational Society NZ

Providing a resource of information and inspiration for Kiwis that aspire to get to where their stoke is and stay there.
Followers

3K

Engagement

2.95%

Uploads

144

NZ Dotterel Bird Of The Year

NZ Dotterel Bird Of The Year

Vote NZ Dotterel for Bird of the Year! Head to our website RIGHT NOW TO cast your vote FOR FREE in under 3 minutes! YOU CAN CHANGE NZ 🌱💕🐦
Followers

408

Engagement

8.55%

Uploads

32

Frequently Asked Questions: Conservation Creators with the Highest Instagram Followers in New Zealand

Common Questions About Conservation Instagram Creators with the Most Followers in New Zealand

Auckland Zoo is the No.1 Conservation Instagram Creator by Followers in New Zealand.
Auckland Zoo being New Zealand's highest Conservation creator has 47K followers on Instagram.
Engagement rate of the most followed Conservation instagram influencer in New Zealand is 2 percent.
Top 10 Conservation Instagram Creators with the Highest Number of followers in New Zealand Include: Auckland Zoo, Live Ocean, West Coast Wildlife Centre, Recreational Society NZ, NZ Dotterel Bird Of The Year, , , , , and .
Market Overview
DescriptionThe Instagram influencer market in New Zealand's conservation industry focuses on promoting environmental awareness, wildlife preservation, and sustainable practices. Influencers in this niche use their platforms to educate the public, advocate for conservation causes, and collaborate with organizations and brands committed to environmental sustainability.
Market SizeThe market size for influencer marketing in New Zealand, particularly in the conservation sector, is growing but remains niche compared to other industries. It is estimated to be valued at approximately NZD 5 million in 2023.
Growth TrendModerate
Target Audience
  • Environmental enthusiasts
  • Nature lovers
  • Sustainability advocates
  • General public interested in conservation
Popular Categories
  • Wildlife protection
  • Sustainable living
  • Eco-tourism
  • Marine conservation
  • Recycling and waste management
Influencer Demographics
Age Groups
Primary Age Group18-34 years
Gender Distribution
Female60
Male40
Gender Distribution
Influencer Types
Nano Influencers
Follower Count1,000 - 10,000
Engagement Rate8-12%
Typical ContentPersonal experiences with conservation efforts, local environmental issues, community engagement
Micro Influencers
Follower Count10,000 - 100,000
Engagement Rate6-9%
Typical ContentEducational posts, collaborations with local conservation groups, eco-friendly product promotions
Macro Influencers
Follower Count100,000 - 1 million
Engagement Rate4-6%
Typical ContentHigh-quality visuals of nature and wildlife, partnerships with national and international conservation organizations
Mega Influencers
Follower Count1 million+
Engagement Rate2-4%
Typical ContentGlobal conservation campaigns, high-profile collaborations, significant influence on public opinion
Brand Collaborations
Types Of Brands
  • Eco-friendly products
  • Sustainable fashion
  • Environmental NGOs
  • Eco-tourism companies
  • Recycling initiatives
Common Collaboration Methods
  • Sponsored posts
  • Awareness campaigns
  • Product reviews
  • Event partnerships
  • Affiliate marketing
Challenges
Market SaturationLimited compared to other industries, but growing
AuthenticityMaintaining genuine commitment to conservation causes
Content CreationProducing engaging and educational content regularly
FundingSecuring financial support for conservation campaigns and initiatives
Opportunities
Growth ProjectionSteady growth expected as environmental issues gain more global attention.
Emerging Trends
  • Increased focus on zero-waste living and plastic-free products.
  • Rise of citizen science initiatives where followers participate in conservation activities.
  • Greater emphasis on indigenous knowledge and practices in conservation efforts.
Key Trends
Video ContentGrowing preference for documentary-style videos and Instagram Reels highlighting conservation efforts.
AuthenticityAudiences value transparent and honest communication about environmental impact and sustainability practices.
Sponsored ContentCollaborations with eco-friendly brands and organizations for sponsored posts and educational content.
Regulations And Guidelines
Disclosure RequirementsInfluencers must clearly disclose sponsored content and affiliations with conservation organizations as per the Advertising Standards Authority (ASA) guidelines in New Zealand.
Content GuidelinesCompliance with Instagram's community guidelines, which prohibit misleading claims and ensure the accuracy of environmental information.
Wildlife ProtectionAdherence to local and international wildlife protection laws when featuring animals and natural habitats in content.
Pricing Models
Per Post
DescriptionInfluencers are paid a fixed amount for each sponsored post or story.
Average Rate
NanoNZD 50 - NZD 150 per post
MicroNZD 150 - NZD 600 per post
MacroNZD 600 - NZD 5,000 per post
MegaNZD 5,000+ per post
Cost Per Engagement
DescriptionBrands pay influencers based on the number of engagements (likes, comments, shares) a post receives.
Average CpeNZD 0.05 - NZD 0.15 per engagement
Affiliate Marketing
DescriptionInfluencers earn a commission based on the sales generated through their referral links or discount codes.
Commission Rate5% - 25% of the sale price
Monetization Strategies
Brand PartnershipsCollaborations with brands for sponsored posts, product placements, and endorsements.
Affiliate MarketingEarning commissions through affiliate links for eco-friendly products and services.
Content Creation ServicesProviding photography, videography, and content strategy services to conservation organizations.
Digital ProductsSelling e-books, guides, and printables related to sustainable living and conservation.
Online CoursesOffering courses on environmental education and sustainable practices.
Popular Instagram Influencer With Instagram Id
0
NameLiam Malone
Instagram Id@liammalone
1
NameNicola Toki
Instagram Id@nicolatoki
2
NameForest & Bird
Instagram Id@forestandbird
3
NameSustainable Coastlines
Instagram Id@sustainablecoastlines
4
NameThe Cacophony Project
Instagram Id@cacophonyproject

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Last check date: 2025-04-19 Time Zone: Asia/Kolkata

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