Top 11 Literature Macro Influencers on Instagram in Portugal

(Ranked by Followers)

Find the Top 11 Instagram Macro Influencers in Literature from Portugal, ranked by followers. The leading names include Sofia De Castro Fernandes, Judite Sousa, Valter Hugo Mãe, Bertrand Livreiros, 𝙂𝘼𝙉𝘿𝙄𝙈 // Guilherme Duarte, and many more. View the complete ranking of the top 11 IG creators in Literature from Portugal with the highest follower.

Sofia De Castro Fernandes

Sofia De Castro Fernandes

Liderança & Cultura Organizacional Chairwoman @asnove Professora Convidada @isegexecutiveeducation @isctebusinessschool @portoschool @isec.lisboa
Followers

442K

Engagement

8.45%

Uploads

4206

Judite Sousa

Judite Sousa

Jornalista CNN Portugal Entrevistas Ensaios📚jornalismo Docente🖥 Palestras Blogue Dire Straits 💽 Viagens 53 paises✈️
Followers

131K

Engagement

1.70%

Uploads

969

Valter Hugo Mãe

Valter Hugo Mãe

writer/escritor #valterhugomae #valterhugomãe books in countries like brazil, iceland, israel, colombia, france, germany, croatia, spain, servia, etc.
Followers

127K

Engagement

1.25%

Uploads

4809

Bertrand Livreiros

Bertrand Livreiros

A maior e mais antiga rede de livrarias portuguesa, com 58 livrarias em todo o país, entre elas a mais antiga do mundo, a @livrariabertrandchiado.
Followers

113K

Engagement

0.35%

Uploads

11564

𝙂𝘼𝙉𝘿𝙄𝙈 // Guilherme Duarte

𝙂𝘼𝙉𝘿𝙄𝙈 // Guilherme Duarte

➠Humorista: @setlist.pt ➠Booking: nuno@setlist.pt ➠GANDIM | link em baixo◢
Followers

110K

Engagement

3.85%

Uploads

46

Luís Octávio Costa

Luís Octávio Costa

Portugal 🇵🇹 storyteller kitato.instagram@gmail.com
Followers

94K

Engagement

1.90%

Uploads

4472

Grada Kilomba

Grada Kilomba

Currently: @palaisdetokyo | Paris @castellodirivoli | Torino @kunsthallebadenbaden | Baden Baden
Followers

70K

Engagement

2.00%

Uploads

474

WOOK

WOOK

O Instagram oficial da maior livraria online portuguesa. 📚 #livrariawook ➡️ #wookvamosler ➡️ #wookimporta ➡️ #leitoreswook
Followers

34K

Engagement

0.80%

Uploads

731

Tinta-da-china

Tinta-da-china

Editora independente portuguesa fundada em 2005. Em 2012, formámos a Tinta-da-china Brasil. Desde 2013, publicamos a Granta em Língua Portuguesa.
Followers

33K

Engagement

0.15%

Uploads

1462

Penguin Random House Portugal

Penguin Random House Portugal

Aqui encontra os livros de: Alfaguara, Cavalo de Ferro, Companhia das Letras, Elsinore, Penguin Clássicos, Suma de Letras, Objectiva e Vogais.
Followers

32K

Engagement

0.35%

Uploads

1871

The Book Company

The Book Company

Consultoria editorial, eventos literários, agenciamento de autores. Eu Aprendo em Casa
Followers

4K

Engagement

0.05%

Uploads

1203

Frequently Asked Questions: Literature Creators with the Highest Instagram Followers in Portugal

Common Questions About Literature Instagram Creators with the Most Followers in Portugal

Sofia De Castro Fernandes is the No.1 Literature Instagram Creator by Followers in Portugal.
Sofia De Castro Fernandes being Portugal's highest Literature creator has 442K followers on Instagram.
Engagement rate of the most followed Literature instagram influencer in Portugal is 8 percent.
Top 10 Literature Instagram Creators with the Highest Number of followers in Portugal Include: Sofia De Castro Fernandes, Judite Sousa, Valter Hugo Mãe, Bertrand Livreiros, 𝙂𝘼𝙉𝘿𝙄𝙈 // Guilherme Duarte, Luís Octávio Costa, WOOK, WOOK, Tinta-da-china, and Penguin Random House Portugal.
Market Overview
DescriptionThe Instagram influencer market in Portugal's literature industry is a niche but steadily growing segment. Influencers in this space leverage their platforms to promote books, authors, literary events, and related products to an engaged audience of readers and literary enthusiasts.
Market SizeThe market size for literature-related influencer marketing in Portugal is relatively small but growing, with increased interest from publishers and authors.
Growth TrendModerate
Target Audience
  • Book lovers
  • Literary enthusiasts
  • Aspiring writers
  • Students
Popular Categories
  • Book reviews
  • Author interviews
  • Literary events
  • Writing tips
  • Book recommendations
Influencer Demographics
Age Groups
Primary Age Group18-34 years
Gender Distribution
Female70
Male30
Gender Distribution
Influencer Types
Nano Influencers
Follower Count1,000 - 10,000
Engagement Rate8-12%
Typical ContentPersonal book reviews, reading lists, bookstagram photos
Micro Influencers
Follower Count10,000 - 100,000
Engagement Rate6-8%
Typical ContentDetailed book reviews, author collaborations, literary discussions
Macro Influencers
Follower Count100,000 - 500,000
Engagement Rate4-6%
Typical ContentProfessional book reviews, exclusive author interviews, event promotions
Brand Collaborations
Types Of Brands
  • Publishing houses
  • Bookstores
  • Authors
  • Literary festivals
  • Educational institutions
Common Collaboration Methods
  • Sponsored posts
  • Book reviews
  • Giveaways
  • Author interviews
  • Event promotions
Challenges
Market SaturationLimited number of influencers in the literature space
AuthenticityMaintaining genuine and unbiased reviews
Content CreationCreating visually appealing and engaging content
LanguageBalancing content in Portuguese and English to reach a broader audience
Opportunities
Growth ProjectionSteady growth expected as more publishers and authors recognize the value of influencer marketing.
Emerging Trends
  • Increasing interest in e-books and audiobooks.
  • Growing popularity of virtual book clubs and online literary discussions.
  • Greater focus on diverse and inclusive literature.
Key Trends
Video ContentGrowing use of Instagram Reels and IGTV for book reviews and author interviews.
AuthenticityPreference for genuine and personal book recommendations.
Sponsored ContentCollaborations with publishers and authors for sponsored book promotions.
Regulations And Guidelines
Disclosure RequirementsInfluencers must clearly disclose sponsored content and affiliations with publishers or authors.
Content GuidelinesAdherence to Instagram's community guidelines, avoiding misleading claims or inappropriate content.
Intellectual PropertyRespecting copyright laws and intellectual property rights when sharing book excerpts or quotes.
Pricing Models
Per Post
DescriptionInfluencers are paid a fixed amount for each sponsored post or story.
Average Rate
Nano€20 - €50 per post
Micro€50 - €200 per post
Macro€200 - €1,000 per post
Cost Per Engagement
DescriptionBrands pay influencers based on the number of engagements (likes, comments, shares) a post receives.
Average Cpe€0.02 - €0.10 per engagement
Affiliate Marketing
DescriptionInfluencers earn a commission based on the sales generated through their referral links or discount codes.
Commission Rate5% - 20% of the sale price
Monetization Strategies
Brand PartnershipsCollaborations with publishers and authors for sponsored posts and book promotions.
Affiliate MarketingEarning commissions through affiliate links for book sales.
Content Creation ServicesProviding photography and content creation services for book promotions.
Digital ProductsSelling e-books, reading guides, and literary merchandise.
Online CoursesOffering courses on writing, literary analysis, and book reviewing.
Popular Instagram Influencer With Instagram Id
0
NameJoana Neves
Instagram Id@joananevesbooks
1
NameMiguel Silva
Instagram Id@miguelreads
2
NameAna Pereira
Instagram Id@anapereiralit
3
NameRita Costa
Instagram Id@ritacostaliterature
4
NamePedro Mendes
Instagram Id@pedromendesbooks

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Last check date: 2025-04-18 Time Zone: Asia/Kolkata

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