Top Macro Influencers on Instagram in Richland-_washington

(Ranked by Followers)

ssc_northamerica

SSC North America

Official Instagram of SSC North America SSC Tuatara // Ultimate Aero

Followers

110K

Engagement

4.05%

Uploads

233

astro_kayla

Kayla Barron

@nasa Astronaut, Group XXII 🐢. @usnavy Submarine Warfare Officer.

Followers

106K

Engagement

6.40%

Uploads

121

Frequently Asked Questions: Creators with the Highest Instagram Followers in Richland-_washington

Common Questions About Instagram Creators with the Most Followers in Richland-_washington

SSC North America is the No.1 Instagram Creator by Followers in Richland-_washington.

SSC North America being Richland-_washington's highest creator has 110K followers on Instagram.

Engagement rate of the most followed instagram influencer in Richland-_washington is 4 percent.

Top 10 Instagram Creators with the Highest Number of followers in Richland-_washington Include: SSC North America, Kayla Barron, , , , , , , , and .

Market Overview

Description	The Instagram influencer market in Richland, Washington, while smaller compared to major metropolitan areas, is growing steadily. Influencers in this region leverage their platforms to promote local businesses, events, and causes, often focusing on community engagement and regional interests.
Market Size	Exact figures for Richland, Washington are not available, but the broader influencer market in the USA is robust and growing.
Growth Trend	Steady
Target Audience	Local community members Regional consumers
Popular Categories	Local businesses Food and Beverage Lifestyle Fitness Outdoor Activities Family and Parenting

Influencer Demographics

Age Groups

Primary Age Group	25-34 years

Gender Distribution

Female	80
Male	20

Gender Distribution

Influencer Types

Nano Influencers

Follower Count	1,000 - 10,000
Engagement Rate	7-10%
Typical Content	Highly localized content, strong community feel, often focus on niche topics relevant to the area

Micro Influencers

Follower Count	10,000 - 100,000
Engagement Rate	5-7%
Typical Content	Diverse range of content, mix of personal and promotional posts, trusted recommendations within the community

Macro Influencers

Follower Count	100,000 - 1 million
Engagement Rate	3-5%
Typical Content	Professional-quality content, larger reach, often collaborate with regional or national brands

Mega Influencers

Follower Count	1 million+
Engagement Rate	1-3%
Typical Content	Highly polished and branded content, significant influence, often celebrities or well-known personalities

Brand Collaborations

Types Of Brands	Local restaurants and cafes Gyms and fitness centers Local events and festivals Boutique shops Outdoor and recreational activities
Common Collaboration Methods	Sponsored posts Local event coverage Product reviews Giveaways Brand ambassadorships

Challenges

Market Saturation	Lower competition compared to larger cities, but still a challenge for new influencers
Authenticity	Maintaining trust and authenticity with the local audience
Content Creation	Creating engaging content that resonates with a smaller, regional audience
Algorithm Changes	Adapting to Instagram’s algorithm changes that affect reach and engagement

Opportunities

Growth Projection	Steady growth expected as local businesses increasingly recognize the value of influencer marketing.
Emerging Trends	Greater focus on promoting local sustainability and eco-friendly practices. Increase in local travel and tourism content. Emphasis on community support and local business promotion.

Key Trends

Video Content	Growing preference for short-form video content like Instagram Reels and Stories.
Authenticity	Audiences favor authentic and relatable content over highly polished posts.
Local Focus	Increasing number of collaborations with local businesses for sponsored posts and event coverage.

Regulations And Guidelines

Disclosure Requirements	The Federal Trade Commission (FTC) requires influencers to clearly disclose when their content is sponsored or contains affiliate links.
Content Guidelines	Influencers must adhere to Instagram's community guidelines, which prohibit misleading claims, inappropriate content, and violations of intellectual property rights.
Child Privacy	Compliance with COPPA (Children's Online Privacy Protection Act) when featuring children in content.

Pricing Models

Per Post

Description

Influencers are paid a fixed amount for each sponsored post or story.

Average Rate

Nano	$10 - $100 per post
Micro	$100 - $500 per post
Macro	$1,000 - $10,000 per post
Mega	$10,000+ per post

Cost Per Engagement

Description	Brands pay influencers based on the number of engagements (likes, comments, shares) a post receives.
Average Cpe	$0.03 - $0.12 per engagement

Affiliate Marketing

Description	Influencers earn a commission based on the sales generated through their referral links or discount codes.
Commission Rate	5% - 30% of the sale price

Monetization Strategies

Brand Partnerships	Collaborations with brands for sponsored posts, product placements, and endorsements.
Affiliate Marketing	Earning commissions through affiliate links for products and services.
Content Creation Services	Providing photography, videography, and content strategy services to brands.
Digital Products	Selling e-books, guides, and printables related to niche topics.
Local Events	Hosting or promoting local events and meetups.

Top Channels from other countries:

Last check date: 2025-04-16 Time Zone: Asia/Kolkata